The Role
As our Visual Content Creator, you'll be responsible for producing high-quality photography, video, and visual assets that bring the PACE brand to life across our website, marketing campaigns, and organisational channels.
Reporting to the Content Manager and working as part of a collaborative marketing team, you'll take a hands-on approach to creating multimedia content. You'll translate campaign briefs and strategic priorities into compelling visual narratives that engage audiences and support our growth ambitions.
You'll play a key role in maintaining and evolving our visual identity, ensuring all outputs are consistent, accessible, and aligned with brand standards. Working closely with the Copywriter and Content Editor, as well as wider stakeholders, you'll help deliver an integrated approach to content, combining creativity with efficiency through the use of AI-enabled tools and streamlined workflows.
Working within the External Engagement Division, you'll be joining a warm, supportive team that's passionate about what we do. It's a genuinely welcoming place to work, where your ideas and contributions will be valued.
Some of what you'll do:
- Own the end-to-end creation of photography and video content, from concept and creative direction through to shooting and editing, working with external production partners where required
- Plan and deliver content for multiple channels aligned to briefs, timelines, and campaign objectives while maintaining visual consistency
- Lead the adoption of AI-supported design tools, establishing best practice and maintaining strong editorial judgement
- Plan and capture authentic stories, working with students, alumni, academics, and internal teams
- Lead the organisation and optimisation of digital asset management, including storage, naming, version control, and reuse
You'll have:
- Experience interpreting creative briefs and translating them into visual assets for web, social media, print, and digital campaigns
- Demonstrable experience producing high-quality photography and video content (including use of mobile and/or lightweight equipment)
- Strong understanding of visual identity systems and experience applying brand guidelines consistently
- Proven ability to collaborate with internal stakeholders and external production partners
- Experience working in a campaign-led, target-driven environment with a proactive and solution-focused approach
- Strong organisational and planning skills, with the ability to manage multiple projects and priorities
- Basic understanding of SEO and the role of visuals in supporting discoverability
- Proficiency in Adobe Creative Cloud and/or Canva
We welcome applications from individuals interested in flexible working arrangements.
Elements of this role are suitable for hybrid working, where staff can split their time between in-person collaboration and remote working. The frequency of the remote elements of the role can be discussed with the recruiting manager.
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