Rate My Professor Daniela Juric

Dr. Daniela Juric is a Lecturer in the Department of Accounting at Monash Business School, Monash University, where she conducts research at the intersection of accountability, regulation, and decision usefulness, with a particular focus on in vitro fertilisation (IVF) clinic disclosures. Her work emphasizes the importance of transparent, equitable, and meaningful information to empower patients, including same-sex couples, single parents by choice, and other non-traditional family structures, in making informed reproductive decisions. Key aspects of her research agenda include surrogate accountability, examining how IVF clinics and regulatory bodies construct responsibility for treatment outcomes in success rate disclosures; regulatory effectiveness, assessing national and state-level regulators' roles in ensuring disclosures are accurate, comprehensible, and comparable; and decision usefulness for diverse families, evaluating how current practices meet the needs of non-normative family structures. Additionally, through the Accounting for Fertility initiative, she collaborates with VARTA and the Fertility Society of Australia and New Zealand to develop employer resources addressing how workplace practices contribute to declining fertility and delayed family formation. Dr. Juric leads community-engaged projects such as Accounting for Kindness and serves as Faculty Advisor for the Beta Alpha Psi Xi Epsilon chapter, mentoring students in leadership and societal impact. Her contributions extend to teaching units like Auditing and Assurance, and she is a Mental Health First Aid Ambassador.

Dr. Juric's scholarly output includes notable publications such as 'Teaching the concept of decision-usefulness, and accounting as a technical, social and moral practice: the case of COVID-19 “case number” reporting' co-authored with S.I.L. Sidaway and C. Deegan, published in Meditari Accountancy Research in 2023, and 'Determinants of the severity of legal and employment consequences for CPAs named in SEC accounting and auditing enforcement releases' with B. O'Connell, M. Rankin, and J. Birt, in the Journal of Business Ethics in 2018. Her doctoral research investigated the decision-usefulness of non-financial performance measures in Australian fertility clinics' IVF success rate disclosures, utilizing a specialized index to measure relevance and faithful representation, with implications for clinics and regulators. She has been nominated for the AACSB Global Impact Award and the Dean’s Award for Programs that Enhance Learning. Her research interests also encompass voluntary disclosures, corporate social responsibility, and accountability in private and public sectors. Dr. Juric is accepting PhD students.