
A true gem in the academic community.
Brings real-world insights to the classroom.
Creates a collaborative and inclusive space.
Always supportive and understanding.
Makes complex topics easy to understand.
Associate Professor Russel Kingshott serves as an Associate Professor of Marketing in the School of Management and Marketing within the Faculty of Business and Law at Curtin University, Perth, Australia. He earned his Doctor of Philosophy in Marketing from the University of Western Australia between 2001 and 2003. Prior to his academic career, Kingshott held industry roles including diamond valuer and diamond training officer at Argyle Diamonds from 1982 to 1996, followed by positions as a marketing consultant in the retail sector. At Curtin University, he has progressed through roles such as Senior Lecturer in Retailing and Director of Teaching and Learning in the School of Marketing. Kingshott is ranked among the top five researchers in Marketing within his faculty. His research specializes in services and intercultural services encounters, B2B relationships, relationship marketing, customer satisfaction, services marketing, business marketing, international marketing, service quality, CRM, and B2B dynamics. He leads the Navigating Inter-Cultural Experiences (NICE) research team, collaborating with Professor Piyush Sharma on cultural dynamics in the service sector for over two decades. Kingshott serves on the editorial boards of the Journal of Business Research and Industrial Marketing Management.
Kingshott has published extensively in leading journals, with over 2,450 citations. Key publications include 'Managing uncertainty during a global pandemic: An international business perspective' (Journal of Business Research, 2020, 721 citations), 'The impact of psychological contracts upon trust and commitment within supplier–buyer relationships: A social exchange view' (Industrial Marketing Management, 2006, 440 citations), 'Internal service quality as a driver of employee satisfaction, commitment and performance: Exploring the focal role of employee well-being' (Journal of Service Management, 2016, 343 citations), 'The impact of psychological contracts on trust and commitment in supplier-distributor relationships' (European Journal of Marketing, 2007, 255 citations), and 'The impact of the relational plan on adoption of electronic banking' (Journal of Services Marketing, 2003, 255 citations). Recent works cover topics such as liquidity and leverage in financial performance (2025), high involvement work systems and resilience (2024), and technological sensing in radical innovation (2023). He has secured ARC Discovery funding for projects on Australian society and business networks. Kingshott maintains international collaborations and contributes to research on employee well-being, digital technologies in professional services, and omnichannel retailing.
