Rate My Professor Nitin Joshi

Dr. Joshi specializes in research areas such as green marketing, digital marketing strategies, consumer awareness for environment-friendly automobiles, and factors influencing electric vehicle adoption in India. His key publications include "Assessing adoption intention of electric vehicles in India: The mediating role of government policies" (2022), "Understanding digital marketing strategy" (2017), "Understanding digital marketing-theories and strategies" (2016), "Environment friendly car: A study of consumer awareness with special reference to Maharashtra State" (2011), "B2B Digital Marketing Strategies for Small and Medium Enterprises (SME)" (2017), and "Green plants as a sustainable solution to air pollution" (2023). He drives industry-academia collaborations with entities like the Bombay Management Association, Flipkart for live student projects, and Pitambari Industries for faculty training of managers. Dr. Joshi contributes to governance through roles on editorial boards and the Career Development Committee at BRIMS, while promoting faculty attendance at conferences, consultancy projects, case study development, journal clubs for research discussions, and student publications. His leadership incorporates business excellence assessments via the European Foundation for Quality Management model, focusing on sustainability, profitability, and strategic thinking to prepare graduates for dynamic business landscapes.