Rate My Professor Ian Sinapuelas

Ian Clark Sinapuelas, Ph.D., serves as Department Chair and Professor in the Marketing Department within the Lam Family College of Business at San Francisco State University, contributing to the field of Communications, Marketing, and Public Affairs. He holds a Ph.D. in Marketing (2007), an M.S. in Economics (2000), both from Purdue University, and a B.S. in Mathematics (1995) from Ateneo de Manila University. Joining San Francisco State University in 2007, he progressed from Assistant Professor to full Professor and Department Chair, while also acting as Undergraduate Advisor and Associate Director of Research Programs for the Responsible Innovation and Entrepreneurship (RI&E) Research Initiative. His research spans feature innovation and imitation in the consumer-packaged goods industry, private label and retailing strategies, the role of social media in health care marketing and product development, and responsible innovation and entrepreneurship. Professor Sinapuelas has published in prestigious journals including the Journal of the Academy of Marketing Science, Journal of Product and Brand Management, Journal of Consumer Marketing, and Marketing Letters. Notable publications include "Entry for supermarket feature me-too brands: An empirical explanation of incidence and timing" (Marketing Letters, 2009, with William Robinson).