Classes with Mr. McIntosh are always engaging, I love how even in the simple life experiences us students encounter he uses it to explain/relate it to a concept or principle in marketing leaving me with a deeper appreciation and understanding of the course.
Always positive and enthusiastic in class.
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This lecturer taught me Principles of Marketing. His approach was refreshing, and he did his best in breaking down the information by giving us analogies that hit close to home (locally) and we gained insight on the economic world around us in addition to what’s on the course material. For his exams, it’s imperative that you attend the class sessions as he puts questions that feature things that would’ve been said by him in class discussions. His slides/ppts are curated in such a way that it highlights what you need to know in a concise/summarised way. It also gives you all the information you’ll need to know in prep for exams, so there won’t be much need to seek external information. Everything you’ll need is on his slides
Mr. Duane McIntosh is the youngest full-time lecturer at the Mona School of Business & Management (MSBM), University of the West Indies, Mona Campus, in the Business & Economics category. His main area of focus is marketing, demonstrated by his development of the school's first Digital Marketing and Data Analytics course. As a psychologist and marketer, he merges these disciplines into neuro-marketing to enhance MSBM's diverse offerings. His academic specializations encompass entrepreneurship, marketing, neuro-marketing, consumer behaviour, and business psychology, and he belongs to the Marketing, International Business, Entrepreneurship & Strategy Unit.
McIntosh's consultancies and public engagements cover entrepreneurship, marketing, business continuity, psychology, human resource management, and tourism marketing. He has earned significant recognition through awards such as the 2011 Island Entertainment Brands Scholarship, the 2011 Distinguished Leadership Award of Excellence from the UWI Guild of Students, the 2010 University of the West Indies Entrepreneurship Competition win, the 2010 Distinguished Leadership Award of Excellence from the UWI Guild of Students, the 2009 Bank of Nova Scotia Regional Marketing Competition Team Winner, and the 2008 Award of Excellence in Culture and Entertainment from Taylor Hall UWI Mona.
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